Amplify your brand
CREATING VISUAL designs and marketing THAT exceed your needs
Catherine Arkema
With over two decades of experience in graphic design and a strong background in leadership and brand direction, I have worked with a diverse range of companies, from small startups to industry giants. Whether as the leader driving creative initiatives or as an instrumental contributor, my journey has been defined by a commitment to excellence and a dedication to delivering results that represent your brand. Explore my vast portfolio expanding across multiple channels of design and discover how my creative expertise can assist your brand and turn ideas into reality.
Let's move your brand forward
01
Branding
Specializing in everything from refreshing established identities to creating new ones from the ground up. This is the core element that all other marketing branches from and I see big picture, not just a logo when it comes to branding.
02
Marketing
Going beyond visual appeal, this approach to design strategically amplifies the marketing message. It focuses on aligning designs with the brand's tone and voice, weaving a coherent and compelling narrative throughout all marketing materials.
03
Web & Digital
Creating visually striking designs for social media, web advertising, email marketing and websites, each piece is designed to enhance brand presence and that interaction is engaging and memorable.
04
Whether it's a striking brochure, an eye-catching promotional flyer, or an innovative package design, every print piece is an opportunity to captivate and leave a lasting impact.
05
Direction
Whether collaborating within a team or consulting on a big job, the goal is to lead projects from start to finish, ensuring every design detail aligns with the brand's narrative.
Digital
Websites | E-Commerce | Social | Digital Ads
Revitalizing
Your Website
Sometimes, a complete overhaul isn't necessary. Instead, refreshing your existing website's graphics can make a significant impact. Elevating your current content to the next level with vibrant, new graphics not only rejuvenates your site but also enhances your company's visibility. This subtle yet effective approach ensures your online presence remains fresh and appealing, drawing more attention to your brand.
social exposure
cross-platform marketing
Carrying your brand seamlessly across multiple platforms is essential in today's digital landscape. Whether it's adapting a retargeting ad for web, crafting store signage, or creating engaging posts for social platforms, consistency in your message and aesthetics is key.
Advertising | Reports | Signage | Brochure | Packaging
advertising
B2B | Trade | B2C | Digital | Commercials | Photography
Photography Direction
Branding
Logos | Brand Refresh | Identity
Corporate branding
Mastering the art of corporate branding involves the intricate challenge of distinguishing the unique character of each division while preserving a unified brand identity. It's about crafting a harmonious yet dynamic balance, ensuring each element contributes to a compelling and unified brand story.
Packaging
Consumer Goods
